Land Rover Story

This book is a rollercoaster ride through the life and times of Land Rover.

Fast-paced and entertainingly written, it brings alive all aspects of Land Rover from its humble beginnings in 1948 to today’s world-wide renown, with the vehicles — successes and failures — and people at the centre of the story.

The narrative progresses through the decades, dwelling on everything that its expert author, a true fan who has been passionate about Land Rovers since childhood, finds fascinating, informative, insightful and amusing — with the aim above all of being a damned good read.

All Land Rover folk, and others besides, will love this treasure trove.

The 1940s.

How the Land Rover came about;

the Wilks brothers;

the Centre Steer enigma;

development and production;

launch and reaction.

The 1950s.

Rapid development and evolution of the original;

successes and dead ends;

worldwide reach;

early expeditions;

weird and wonderful modifications;

the Series II.

The 1960s.

Consolidation and further developments;

Series IIA;

military models;

initial development of the Range Rover;

search for a V8 engine.

The 1970s.

The Series III;

Range Rover’s popularity but lack of investment;

Land Rover abandons US market;

the British Leyland story;

escape from BL and Michael Edwardes, saviour of Land Rover.

The 1980s.

British Aerospace ownership;

Land Rover grows as most of Britain’s car industry self-destructs;

emergence of the coil-sprung models;

make or break time with launch of Discovery (Europe’s best-selling 4x4).

The 1990s.

Tdi engines;

Defender and its development.

BMW ownership;

second-generation Range Rover P38;

Freelander;

second-generation Discovery;

Td5 engine.

The 2000s. Ford takeover, alliance with Jaguar, shift towards luxury;

third-generation Range Rover L322;

the G4 Challenge;

Discovery 3, Range Rover Sport, TDCi Defender, Freelander 2, Discovery 4.

The 2010s.

Tata takeover, upsurge in sales and profits;

Range Rover Evoque and Victoria Beckham;

Range Rover 4;

Range Rover Sport 2;

Discovery Sport; Discovery 5;

Range Rover Velar;

DC100 concept;

end of Defender production;

rise of Defender as a fashion icon;

and much more.

(PUB 05/2019, Autor: Dave Phillips, Idioma: Inglês, 344 págs, capa dura, 23X15 cms, 48 fotos)